A design agency building brands, websites and campaigns that further businesses and the culture around them.

Based in Duluth, Minnesota over the past 10 years, The Cultural North has been working with businesses and non-profits throughout the Midwest region and beyond—learning what our clients are passionate about and finding the best way to support them through high-tier creative and design.

What is the
"cultural north?"

Kids looking at fish at the Great Lakes Aquarium
Great Lakes Aquarium logo
Family of four playing with fish at Great Lakes Aqaurium
Fish from logo of The Great Lakes Aquarium

Museum branding

Great Lakes

Working with the wonderful people at one of the best experiences Duluth has to offer creates the perfect opportunity to discover wonder in everything from TV commercials to a new brand.

Manufacturing Web Design

Exodus Global

A premier manufacturing parent company in Superior, Wisconsin, Exodus Global is home to four innovative brands in the industrial equipment manufacturing industry. Naturally, they all needed a striking website to match.

Exodus Machines logo and heavy machinery
The four brands of Exodus Global together. Connect Tool Works, ShearCore, BladeCore and OilQuick USA.
Three attachments for heavy machinery
Yellow Bike Coffee logo
A young man smiling while enjoying a cup of cappuchino
A yellow bike
A barista preparing an espresso at Yellow Bike Coffee

Retail Branding

Yellow Bike

One of Duluth’s finest purveyors of coffee and merchandise, Yellow Bike Coffee became an opportunity to demonstrate just how far an iconic brand design can take a local coffee shop.

Our vision is to see the culture around life and work at its most fulfilling. And all who share in this vision are among

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